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BMW - Joy through diversity & sustainability

BMW - Joy through diversity & sustainability


For BMW Northern Europe it is an honour to be one of the main partners of the world’s first completely equal golf competition - Scandinavian Mixed.
This is the way we like to play it - because passion knows no differences!

Diversity – in every form – is, and will be, one of the most important success factors for BMW. Because as diverse as our customers, suppliers and investors are worldwide, so diverse are our teams, which manage to put a smile on our customers faces every day.

For us it is important to set standards in shaping the sustainable and individual mobility of the future. Diverse teams enables us to better understand, reflect and make more intelligent decisions - and that will secures our innovative strength.

BMW 1 event hub


Over the past years and decades, BMW has repeatedly set standards in terms of sustainability. The principle of continuous improvement will remain at the heart of the strategy to reduce CO2 emissions and increase resource efficiency.

Having already lowered emissions per vehicle produced by more than 70 percent since 2006, the BMW Group now aims to reduce its emissions by a further 80 percent from 2019 levels by 2030.

As a premium car company, it is our ambition to lead the way in sustainability. That is why we are taking responsibility, here and now, and making these issues central to our strategic direction. This strategic direction is anchored in all divisions – from administration and purchasing to development and production, all the way to sales. BMW is taking sustainability to the next level.

bmw 2 event hub


The BMW Group is already a leading provider of electrified vehicles. The company will have 25 electrified models on the roads by 2023 – half of them fully electric.

We continue to ramp up electromobility and set standards for the transformation of our industry. By 2022, we will be able to produce e-drives for more than half a million electrified vehicles per year in the Dingolfing factory alone.

Swedish premier for the BMW iX and i4!

Already by the end of 2021, BMW will offer four fully-electric production vehicles: the BMW i3, the BMW iX3, the BMW iX and the BMW i4 - all of them to be seen during Scandinavian Mixed at Vallda Golf & Country Club!

We are proud and happy to announce that the BMW iX (SUV) and the BMW i4 (Gran Coupé) is for the very first time showed in Sweden during the competition! With a range up to over 600 km and with all the latest technology we are sure that these models will suite the Nordic customers very well. (Official launch in end of 2021)

Visit bmw.com to find out more about BMW Group.