The Volvo China Open will return to Topwin Golf and Country Club from April 27-30 2017, as Li Haotong aims to defend his title.
The 23rd edition of the tournament will be held at the course in Huairou, Beijing following its hosting debut in 2016.
Volvo has also announced that its Volvo in Golf strategy will now primarily focus on the Chinese market, after seeing many talented young players, including Li, emerge from the junior ranks over the past 23 years.
“It was a dream come true to win the Volvo China Open,” said Li, who is also a former Volvo China Junior champion.
“The victory earned me a two year exemption on the European Tour and gives me an opportunity to compete in some world class tournaments and so further hone my game. I will fully prepare for my defence of the Volvo China Open. Nobody has won the title twice yet, so it would be a fantastic experience to be the first to do it.”
Shi Lin, Chairman of Topwin Group said: “We’re very pleased to host the Volvo China Open again. Entrusted by the Organizing Committee, we will spare no efforts to deliver a truly premium tournament. I’m confident that Topwin will be in great shape and will impress not only the players but also our guests and spectators.”
China will be the core market for Volvo’s new golf strategy and will revolve around three main events – the Volvo China Open, Volvo China Junior Match Play Championship and the Volvo World Golf Challenge.
The aim is to provide world-class competitive arenas for golfers at all levels, and develop golf in China across professional, junior and amateur fields. Having sponsored golf events in China for the past 22 years and now with China being its second largest market, Volvo cars will place even more focus on the country with the aim of promoting and developing the sport throughout the country.
Sven De Smet, Vice President of Brand & Marketing, Volvo Cars Asia Pacific, said: “Topwin presents a fine challenge for a world class field of players and has a wonderful setting being so close to the Great Wall.
“I still have vivid memories of Li’s amazing final round of 64 to clinch the title and the delight of the crowds who came to watch. He will come back to defend his title and, hopefully Topwin will be a lucky course for him. It will be a thrilling week and we expect even bigger crowds will be there to support him.”
